STALLED PROPOSAL PLAYBOOK

Client ghosted after a proposal?

Don't automatically chase harder — and don't automatically write the deal off. First decide whether anything in the opportunity still justifies another move.

01

Separate silence from rejection

A clear “no” is different from a deal that lost momentum because of timing, budget, internal priority or an unfinished decision.

02

Re-enter with context

A useful new reason to restart the conversation is stronger than another generic “just following up” email.

03

Know when to stop

If the prospect declined, opted out, or the opportunity no longer fits, leave it alone. Recovery is about prioritization, not chasing everyone.

TRY IT ON YOUR DEAL

Paste the stalled opportunity into Reopen.

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